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Of integrated mobility we talk more and more and perhaps many of us invoke it or practice it, but what it really is and why it can be one of the most effective and practical solutions to free us from traffic, save us money and improve the air quality of our cities, as well as than that of our life? Let's get a better understanding of what is meant by this term and how it translates into practice.
Integrated mobility: meaning
That of integrated mobility it is a concept inherent to sustainable mobility but it is something more specific. It includes that series of means, tools and initiatives that allow us to integrate train, car, subway, bicycle, foot, scooter…. in order to take the road we want in the most comfortable way possible with minimal environmental impact. It seems simple but it is not and those who for example commute know that it is not always agile to combine more public and private means of transport.
There are no parking spaces, you cannot take your bicycle on the train or you cannot rent it once you get off at the station. There are absurd combinations or rates and subscriptions that cannot be combined, so you find yourself with 30 different cards to show off during ordinary checks: subway, train, bike sharing, car parks….
If we want more sustainable mobility it is important to ensure that the integrated mobility is a reality for the majority of citizens who move regularly, and not. In Italy, and in Europe, he cannot tell us that there have not been improvements in this field and we will see what they are. We see initiatives both advanced by large companies and by startups who have understood how this issue not only has an ethical and environmental value but also an economic one.
Integrated mobility: benefits
Integrated mobility serves in practice to make our life easier, on the one hand, and on the other to reduce traffic and also emissions by private vehicles. If you think about it for a second, when the use of public transport to get around forces us to do a gymnastics, an obstacle course with many unexpected events and perhaps higher costs, we finally opt to take the car, or the moped, and make the journey from departure to arrival, all by this means.
While aware of helping to clog the streets of the city and of pollute the air, we try not to get into a daily adventure and arrive exhausted in the evening.
Still too many Italian cities, even in metropolises, the connections are often difficult, this means that not enough has been done to promote integrated mobility which involves the presence of a travel system capable of reducing environmental impacts, but also socio-economic impacts caused by the extreme use of private vehicles.
Integrated mobility: what to do
Among those involved there are certainly local administrations, called upon to propose models and activate services that improve the movement of people in full respect of the environment. Much has been done to Milan, which has a very serious problem of air pollution, but not only. In many other Italian cities that perhaps make less news, there are virtuous initiatives that can be replicated in other realities of similar size.
Even the transport companies they are involved but let's not forget our responsibilities as ordinary citizens. In the choices we make every day, in which we seek a compromise between comfort, savings and environmental awareness, we can try to lend a hand to sustainable mobility experimenting with the new services offered to us, putting aside mistrust and mental laziness. There are for example several services of car-sharing and car pooling which also in Italy soon reached important numbers and you will find that they also save money. By combining them with public transport, when possible, we can become champions, pioneers, of "integrated mobility".
When cities accelerate on sustainable mobility they become even more attractive, they begin to be defined as smart and awaken the attention of investors and companies, including foreign ones.
Integrated mobility with Nugo
Nugo is an app, downloadable from the digital stores for Android and iOS, which allows you to purchase all the tickets for the chosen itinerary in just a few steps. It is a start-up born in 2018 to promote integrated mobility by meeting public transport users. How does it work? With Nugo you can see the various options for moving the public and collective means of transport and shared throughout Italy: trains, subways, buses, ferries, car and bike sharing, taxis. Not only that: even those who use their car at least for a while can use it to reserve a place in the always crowded car parks of railway stations.
In an Italy where many different ones often coexist transport companies, national and local, which force us to move from one site to another to fit the schedules of different vehicles, a service like Nugo is a great incentive for those who want to organize themselves in a practical and sustainable way.
Nugo is not the only startup that wants to help us with integrated mobility, others have launched on the market to put practical and efficient apps in our hands and thus contribute to lowering polluting emissions, as well as the classic inconveniences of travelers.